The monthly personalized release featuring you is a great opportunity to take advantage of in any ways you can think up. There are unlimited ways to use these monthly press releases about you and ACSIA Partners, to increase your visibility and accessibility to the public and to pinpointed targets for outreach.
Each current and past monthly press release is accessible in the "About Me" section of your personal ACSIA Partners website, with three formats provided, an online version, a PDF version, and a text version.
That gives you four ways to share it with business contacts or prospects or anyone you think may be interested:
You can actually come up with countless ways to utilize it, including printing it out to display an article about you and your business, sending it to local press contacts, using it to show your knowledge of a particular subject you're offering to give a talk about, etc.
It is a piece written about you every single month, highlighting a different subject. Think about who may be interested in that subject and you can use it as an excuse to reach out to them with a link to or a copy of that piece about you and that pertinent subject.
When a prospect or a business contact who could refer your name to potential prospects is interested in a specific topic, you can go back to a previous monthly release which covered that topic and send it along to them. Use these published articles to position yourself as an expert with clout in your field.
Here are some more ideas on how to use your personalized press release:
Feel free to contact EraNova (via the email address from the email that informs you of the press release each month) for more ideas, or to request more suggestions be posted in another blog post here, or to share more ideas of your own with everyone on PPR Forum. Also; post your own blog entry here with anything you'd like to share any time!