To those of us not too familiar with the ever-growing world of social media, delving into it can feel like looking through murky waters. Social media if used well can serve as a place for you to present yourself and your business in your best light, as a place where you can direct prospects to get to know you better and really see what your business has to offer, a place where your clients and prospects can easily send others links to things you present and so much more. The possibilities are as endless as the variety of social media outlets are endless and constantly expanding.
This article by Cindy King of SocialMediaExaminer.com makes that murky world seem far more clear, and I recommend reading through it, to see if it can get you interested in jumping in and exploring social media until you find the right outlet (Facebook? Plurk? Tumblr? Twitter? LinkedIn?...) to try out for yourself: